|designer||Robin Nicholas & Patricia Saunders|
My aversion to Comic Sans—king of the goofy fonts—probably comes as no surprise. But why Arial? Arial was created as a Helvetica substitute. To many, they’re indistinguishable.
But to typographers, Arial contains none of the consistency and balance that makes Helvetica successful. Reading Arial is like trying to have dinner on a tippy restaurant table.
As a system font, Arial has achieved ubiquity akin to Times New Roman. And like Times New Roman, Arial is permanently associated with the work of people who will never care about typography.
You’re not one of those people. So use one of the alternative fonts listed above. But don’t use Arial.